Heritage trainer, social anthropologist and cultural project manager. As a researcher, affiliated at the Jagiellonian University, she is mainly interested in relations between social memory, heritage and identity. She publishes articles about: museums, tourism, public space and subcultures. Her current research project deals with europeanisation of heritage. She is appointed professor assistant at the UNESCO chair for the Holocaust research. As a museum trainer, she promotes interpretive and democratic museology, specializing in storytelling for museums and support of brand management. She has co-authored a manual for interpretive museology as well as a number of museum exhibitions and projects, including 'art of the allotment' (Cracow Ethnographic Museum), Wadowice of Karol Wojtyla Malopolska and Malopolska Virtual Museums. For a decade she was a member of Exhibition Dynamics, a museum support team established by Malopolska Cultural Institute.
